No shame in that. Deciding to sell is not always a consequence of something gone wrong with the business. Many enter the restaurant business thinking that they will run their restaurant until retirement, but the rarity of this scenario is why many establishments end up deciding to sell. Whether it be because of a change in circumstances, a discovery that running a restaurant is not for you or wanting to cash out some profits after building a restaurant up, it is worth noting that it takes marketing savvy, knowledge of your business, and sometimes even professional help to discover the best price for your restaurant.